March 9 CyberSeminar

Sponsorship II
For-Credit Course, Institute of Fair Management
We're sorry you missed this great session! A recording on CD (audio plus PowerPoint presentation) which opens in Windows Media Player can be yours for just $59. Click on the link below for an order form.
Barbara Harrington, founding partner with Sponsorship Network, shares her strategies for success during this unique webinar for fairs, shows, festivals and expositions. Learn how to assess your sponsorship potential and generate a plan for turning those ideas into dollars. Participants will receive copies of the PowerPoint and have the opportunity to pose questions to the presenters.
Highlights:
- Terms, Trends and Industries to Target – Learn the latest lingo, how to increase sales by doing what's working and which companies are most likely to say "Yes" to your sponsorships in 2010.
- Essential Research – Understand simple ways to expand benefits and exposure for sponsors. Walk through pricing templates to learn how to accurately value sponsorship packages. Tips for proposals and contacting regional decision-makers with national companies.
- Three Case Studies – Walk through excellent sponsorships from three different size facilities and the key benefits that attracted corporate partners.
- Getting Noticed – Social networking helps connect you with prospective sponsors. Understand how to get started as well as leverage existing relationships.
Register by March 2 and your organization will be eligible to win one of three sponsorship makeovers. As a recipient of the sponsorship makeover, you will receive a telephone consultation with one of the workshop presenters prior to the program to share your sponsorship challenges. Presenters will then share Sponsorship Makeovers during the webinar. Don't miss the chance to receive a sponsorship package tailored to your facility!
Barbara Harrington is a leader sponsorship sales. She, along with partner Randy Murray, began Sponsorship Network 17 years ago and now work with clients across the country including: PGA tournaments, theme parks, concert venues, fairs, expositions and non-profit organizations. Barbara has a proven record of success from $500 single event tie-ins to multi-million dollars venue Naming Rights. Additional background available: www.sponsorshipnetwork.com.

