February 2 CyberSeminar

For-Credit Course, Institute of Fair Management
We're sorry you missed this great session! A recording on CD (audio plus PowerPoint presentation) which opens in Windows Media Player can be yours for just $59. Click on the link below for an order form.
Barbara Harrington, founding partner with Sponsorship Network, shares her strategies for success during this unique webinar for fairs, shows, festivals and expositions. Learn how to assess your sponsorship potential and generate a plan for turning those ideas into dollars. Participants will receive copies of the PowerPoint and have the opportunity to pose questions to the presenters.
Highlights:
- Marketing Sponsorships Defined & Critical Industry Trends – What is sponsorship exactly and what does it mean to your industry?
- Preparing A Successful Sponsorship Program – Learn how to identify top opportunities and prospects, create a proposal outline and reach decision-makers.
- Top Industries to Target for Sponsorship – Learn how to focus efforts on industries most interested in reaching visitors to fairs, shows, festivals, exhibitions and expositions.
- Three Case Studies – We'll walk through excellent sponsorships from three different size facilities and the key benefits that attracted corporate partners.
Register by JANUARY 26 and you and your organization will be eligible to win one of three sponsorship makeovers. As a recipient of the makeover, you will receive a telephone consultation with one of the workshop presenters prior to the program to share your sponsorship challenges. Presenters will then share Sponsorship Makeovers during the webinar. Don't miss the chance to receive a sponsorship package tailored to your facility!
Barbara Harrington began Sponsorship Network 17 years ago with her business partner Randy Murray and now works with clients across the country including: PGA tournaments, theme parks, concert venues, fairs, expositions and non-profit organizations. Barbara has a proven record of success from $500 single event tie-ins to multi-million dollars venue Naming Rights. Additional background available: www.sponsorshipnetwork.com.

