Advertising

 

Advertising in Fairs & Expos Magazine

Advertise in the leading publication for decision-makers in the fairs and expositions industry.

The IAFE (International Association of Fairs and Expositions) has a purpose of promoting and encouraging the development and improvement of fairs and expositions.  Designed to help share ideas and foster improvement, Fairs & Expos magazine is the leading source of industry information for IAFE members who are fair managers, staff and board members and allied companies.  Fairs & Expos magazine is printed six times a year, with each issue being distributed to over 3,000 readers worldwide.

Advertising in Fairs & Expos is a proven way to showcase your company and to attain name recognition within our association.  Our advertisers include: acts and attractions, booking and talent agencies, fair supplies, fireworks, equipment, carnivals, consultants, insurance, staging, sound & lighting, tents and tickets.

Below are the rates and specifications for print advertising in Fairs & Expos.

Display Advertising Rates

(effective: Aug. 1, 2000)

(Number of ads in a 12-month period)

AD SIZE (width x height)

1X

6X

1/6 Page (2.25" x 5" or 5" by 2.25")

$195

$165

1/3 Page (5" x 5", 2.25" x 10", or 7.5" x 3.25")

$280

$238

1/2 Page (7.5" x 5" or 5" x 7.5")

$380

$323

Full Page (7.5" x 10" or Bleed Size 8.75" x 11.25")

$575

$488

IMPORTANT: All ad sizes may be combined to earn multiple-insertion discount. No charge for bleed.

SPECIAL POSITIONS

Inside Front Cover $800
Inside Back Cover $800
Outside Back Cover $900
Cover positions are run with standard four-color process.

COLOR CHARGES

For standard four-color process on inside locations, add $200 for either a full-page or half-page advertisement.

DISCOUNTS

15% discount for annual contract (six insertions in a 12-month period). 15% commission on gross billing allowed to recognized advertising agencies provided account is paid within 30 days of invoice date. Commissions will be forfeited when account goes beyond 30 days.

AD LAYOUT SERVICE

Fairs & Expos can prepare an ad from your copy, photos, and illustrated material. Minimum charge is $25.

MECHANICAL SPECIFICATIONS

The publication is printed by sheetfed, offset process. The publication trim size is 8.5 x 11. Keep all live matter in 7.5 x 10 area. Bleed size before trimming is 8.75 x 11.25.

DIGITAL REQUIREMENTS

Acceptable documents: High resolution PDF’s (fonts embedded); QuarkXpress (with fonts and images); Illustrator EPS (with fonts converted to outlines); and Photoshop tif. Fairs & Expos does not accept PC files that cannot be imported into QuarkXpress for a MacIntosh platform. Black and white photos should be scanned grayscale at 300 dpi. Four-color images should be scanned CMYK at 300 dpi. Send files on a Zip disc or CD. Please supply a hard-copy proof. Please contact the IAFE office with additional questions.

DEADLINE

Deadline is the 15th of the month preceding the issue of insertion. Fairs & Expos is published 6 times annually:
January-February
March-April
May-June
July-August
September-October
November-December

PUBLICATION ADDRESS

IAFE
P.O. Box 985
Springfield, MO 65801
Phone: 800-516-0313 or 417-862-5771
Fax: 417-862-0156
E-mail: iafe@fairsandexpos.com

Street Address: 3043 E. Cairo, Springfield, MO 65802

Click here to download the IAFE Marketing Opportunities brochure and order form.